Social Media Administrative Procedures
The District 225 Board of Education and administration recognize the potential benefits associated with using social media and other online technologies by employees, students and school-based groups and organizations. At the same time, they also recognize the potential impact on students, employees and the school community and potential negative outcomes that can occur if resources are used improperly or not consistently managed. As a result, the board directed the superintendent and administration to establish administrative procedures for the school-related use of social media and other online technologies by employees, students and school-based groups.
These procedures will be revised as social media sources continue to evolve. The procedures are intended to help shape habits and behaviors in a manner that reflects best practices and allows users to remain reasonably protected under current legal standards. The use of social media is encouraged by staff and students. However, these procedures are particularly restrictive when connecting the use of social media to the schools and the professional duties of staff members. At the same time, the district respects the rights of staff members to engage in personal use of social media and offers considerations and recommendations to keep the boundaries between personal and professional use from being obscure.
Students and staff should review Board Policy 8:12, which discusses social media use.
- All student social media managers must report to their sponsor and or coach for each delegated account.
- Student social media manager is able to submit posts for review. An adult sponsor and or coach will either approve or decline the suggested content to be shared.
- Adult and student social media managers need to be acquainted with the district’s social media policy and administrative procedures.
- Social media managers must complete district training and have a parent or guardian signature approving their involvement with the platforms for official district accounts.
- Student social media managers must attend training sessions to review policy and procedures, and responsibilities will be provided by the communications department.
- Official social media accounts may not follow, tag, mention or friend request a student’s personal account/profile.
- Every official social media account must be associated with the correct district delegated email address associated with the club, activity, and or sport.
- No student’s cell phone number should be associated with any district official social media account.
Social media provides a platform for two-way communication. Should the school-based group decide to engage in two-way communication, the designated moderator must adhere to the following:
- Frequent monitoring of group-based social media commentary will be done by the sponsor and or coach.
- Comments that require an immediate action due to mandatory reporting, threats, bullying, etc. need to be captured, removed and reported to the appropriate building administration.
- Responses to external comments should represent the organization.
- Students should not be tagged by username, friend requested or followed on any form of social media. Official social media accounts should be public.
- Comment moderation, when offered, will be utilized.
- My students want a social media account, but one already exists and I don’t have the information. What should I do?
- My students want a social media account, but I don’t know the first thing about it. Can I have the students manage the account?
- How can I create TikTok videos?
- Can I reshare a video made by a student’s TikTok account?
- Can I reshare, retweet, tag and or mention a student’s personal social media account on the district approved account if they are publicizing an event, radio/tv show, sporting event, etc?