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Social Media Administrative Procedures

Overview

The District 225 Board of Education and administration recognize the potential benefits associated with using social media and other online technologies by employees, students and school-based groups and organizations. At the same time, they also recognize the potential impact on students, employees and the school community and potential negative outcomes that can occur if resources are used improperly or not consistently managed. As a result, the board directed the superintendent and administration to establish administrative procedures for the school-related use of social media and other online technologies by employees, students and school-based groups.

These procedures will be revised as social media sources continue to evolve. The procedures are intended to help shape habits and behaviors in a manner that reflects best practices and allows users to remain reasonably protected under current legal standards. The use of social media is encouraged by staff and students. However, these procedures are particularly restrictive when connecting the use of social media to the schools and the professional duties of staff members. At the same time, the district respects the rights of staff members to engage in personal use of social media and offers considerations and recommendations to keep the boundaries between personal and professional use from being obscure.

Students and staff should review Board Policy 8:12, which discusses social media use.

Approved District Social Media Channels

  • Facebook
  • Instagram
  • X (Twitter)
  • YouTube

Not Approved District Social Media Channels

  • TikTok
  • Lemon8
  • BeReal
  • Snapchat
     

Administrative Procedures for Employees

Administrative Procedures for Student Social Media Managers

  • All student social media managers must report to their sponsor and or coach for each delegated account.
  • Student social media manager is able to submit posts for review. An adult sponsor and or coach will either approve or decline the suggested content to be shared.
  • Adult and student social media managers need to be acquainted with the district’s social media policy and administrative procedures.
  • Social media managers must complete district training and have a parent or guardian signature approving their involvement with the platforms for official district accounts.
  • Student social media managers must attend training sessions media managers to review policy and procedures, and responsibilities will be provided by the communications department.
  • Official social media accounts may not follow, tag, mention or friend request a student’s personal account/profile.
  • Every official social media account must be associated with the correct district delegated email address associated with the club, activity, and or sport. 
  • No student’s cell phone number should be associated with any district official social media account.
     

Two-Way Communication

Social media provides a platform for two-way communication. Should the school-based group decide to engage in two-way communication, the designated moderator must adhere to the following:

  • Frequent monitoring of group-based social media commentary will be done by the sponsor and or coach.
  • Comments that require an immediate action due to mandatory reporting, threats, bullying, etc. need to be captured, removed and reported to the appropriate building administration.
  • Responses to external comments should represent the organization.
  • Students should not be tagged by username, friend requested or followed on any form of social media. Official social media accounts should be public. 
  • Comment moderation, when offered, will be utilized. 

Social Media Censorship 

Glenbrook High School District 225 social media accounts inform parents, staff and community members about our achievements, events and activities. We expect comments will be respectful, factual and constructive. While we respect people’s First Amendment rights, the district will remove comments that violate the privacy of others and are not consistent with our board policy and administrative procedures. Comments not consistent with the purposes of our accounts will also be deleted. Examples include unauthorized commercial solicitations; posts that bully, intimidate or harass; content that is hateful, threatening, pornographic, or contains violence; or any post that is unlawful, misleading, vulgar, malicious or discriminatory; any posts that contain personally identifiable information, medical information or other confidential information, or if the comments interfere with the district including threatening posts or posts that endanger the health or safety of any students or employees. If more than one post by the same individual must be deleted, the district reserves the right to block that individual from our accounts. District 225 social media accounts are followed by students in our schools. It is our belief that we must model respectful and kind behavior on these accounts. We encourage you to follow along on social media to celebrate the continued success of our students, staff and school communities. 
 

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